Redefining Comfort, One Essential at a Time

About our online store

Our mission is simple: to design essentials that transcend trends, offering effortless style for every body, every day.

Founded in 2019 in Egypt, Hollyhock is a unisex fashion brand built on the values of minimalism, comfort, and timeless design. We believe clothing should feel as good as it looks — that’s why we use premium fabrics like waffle cotton and linen to create versatile pieces that belong in every wardrobe.